Selling success is due to far more than technique – it’s the design and implementation of a process that proactively and rhythmically communicates your value propositions to strategic targets while building trusting relationships that enable you to learn about buying systems and a prospect’s motivation to buy.

Selling success is due to far more than technique – it’s the design and implementation of a process that proactively and rhythmically communicates your value propositions to strategic targets while building trusting relationships that enable you to learn about buying systems and a prospect’s motivation to buy.

We work with clients across the country, building and implementing strategic business growth campaigns.

Our team of business development and marketing professionals prospect, profile, pre-qualify, and position business opportunities for your professional sales staff to propose and close.

COACT has more than 50 active business growth campaigns across the country. Our core competency is business growth and promotion serving all business-to-business market segments. On average, we generate over 20 times our monthly retainer in proposal dollars submitted.

Purpose

We provide a process solution to strategic growth and prosperity.

Vision

We will become trusted partners with and establish hope in businesses around the world by positively disrupting their mindset about growth possibilities.

Our Core Values

crown icon

We honor & inspire people - we lift the human spirit.

flame icon

We fearlessly pursue a better way – we continuously improve the current condition.

heart icon

We take personal and professional responsibility – we seek to control our own destiny by taking action.

plant icon

We seek opportunities to serve - we are committed to supporting our communities.

message icon

We are aggressive learners – we pursue and accept feedback openly and work to further develop our knowledge and skills. 

thumbs up icon

We complete our work with high integrity – we are truthful and forthright in all our dealings and understand that every interaction is a moment of truth.

sales team icon

We believe in the strength of teams – we collaborate and communicate in a system that supports our high-performing teams.

shining star icon

We are committed to producing meaningful results – we complete our work in a performance system that features planned action and measurement.

accomplishments icon

We plan for the future and live for the day – we live balanced lives; we work hard toward our goals and take time to celebrate personal and professional accomplishments.

Study the past if you want a better future.

Speak Our Language

Learn COACT Terminology

Frequently Asked Questions

COACT operates on a budgetable month-to-month retainer with a 30-day cancellation policy.

Our in-house marketing team is designed to support our proactive business development outbound model. If you already have successful marketing deliverables that COACT’s business development team can utilize to build brand awareness and create and nurture relationships with your prospects, then no you don’t need to utilize our marketing competencies.

Nothing! All marketing and business development deliverables are included in our flat monthly retainer. The only added expense would be printing.

Success looks different to every client. We uncover what success means to you during our Physics Meeting. It may be setting up site visits or discovery calls. Maybe it’s designing a trade show strategy and executing it. COACT will work to deliver what you describe as successful outcomes of our work together.

Mark Frasco formed COACT in October of 2003. Our team of business development and marketing professionals have access to best-in-class tools and are trained in strategic thinking, selling philosophies, marketing design, execution, analysis, and research, positioning them as a trusted expert to your strategic growth team. This is a team that was born and lives in the industrial/technical business environment.

No one knows COACT except you. We are fully integrated into your team. Everything is approved by you. We make calls as our client, send emails as our client, deliver content as our client. It is as if you hired two sales professionals, a strategic growth advisor, a content writer, two graphic designers, social advertising experts, a software engineer, and a web developer.