Tag: ROI

The ROI of Sales

By: Mark Frasco

My undergraduate degree is in finance, but I would not characterize myself as a practitioner. However, with some regularity, parts of my left-brain kick in now and then. I’m asked...

Remember… Don’t Give Up What You Want Most for What You Want Now

Think of the last time you set a goal for yourself or your company. You set your strategy. You set benchmarks.  You had everything in place in order to achieve...