Category: Marketing

How to Consistently Have Good Timing in Sales

By: Jason Rager

I’m sure you’ve heard the phrase “location, location, location,” but I’d like to take a look at the sales equivalent: “timing, timing, timing.” As a salesperson, my favorite thing to...

Choosing the Right Technology for Your Marketing Team

By: Ryan Miller

Let’s talk about what it means to be efficient as a creative professional for a minute. Efficiency is the ability to achieve maximum production with minimal wasted effort and energy...

To Become a Diamond, You Must Go Through Fire

By: Michelle Philippon

“A diamond doesn’t start out polished and shining. It once was nothing special, but with enough pressure and time, becomes spectacular.” – Solange nicole How are diamonds made? According to...

5 Ways to Get Your Employees Engaged in Your Company’s Social Media

By: Anna Wagenhauser

Social media marketing may seem overwhelming, especially if your business has been operating for years without the help of Facebook, LinkedIn, and Instagram. But in today’s day and age, generating...

Wake Up from Your SEO Nightmare

By: Jennifer Nietz Michelle Philippon

Let me guess: If you go through your email or your junk email, you probably have an email sitting in there from an individual at an unknown company telling you...

The Ultimate Guide to Building a Successful Brand: Part 2

By: David Brooks

In our last post, I defined branding and all the steps you can take to become successful. But what happens when these steps are not taken, and a brand fails?...

The Ultimate Guide to Building a Successful Brand: Part 1

By: David Brooks

Coca-Cola. McDonald’s. Walmart. These brands are etched in our minds with their rich history and iconic imprint in business and society. Branding is all around us. Branding can be experienced...

Master Manipulators

By: Ashleigh Hotz

Brand is personality; it’s human; it leaves an impression; it’s a voice calling out in the market wilderness longing to build awareness, but most of all, brand is perception. You...

Why Marketing Should Leave Their Desks & Talk to their Sales Team

By: Michelle Philippon

Like any creative, I can come up with a theme, topic, or slogan off the top of my head. Going with my gut, following my intuition, and trying something new...

Are You a Party Legend or a Party Pooper? – Laying the Groundwork for Brand Visibility

By: Ashleigh Hotz

When you look at the accomplishments of man and how far we’ve come in the ways of technology, it’s pretty astounding. Just look at our advancements in human communication. In...

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