Category: Marketing

Wake Up from Your SEO Nightmare

By: Jennifer Nietz Michelle Philippon

Let me guess: If you go through your email or your junk email, you probably have an email sitting in there from an individual at an unknown company telling you...

The Ultimate Guide to Building a Successful Brand: Part 2

By: David Brooks

In our last post, we defined branding and all the steps you can take to become successful. But what happens when these steps are not taken, and a brand fails?...

The Ultimate Guide to Building a Successful Brand: Part 1

By: David Brooks

Coca-Cola. McDonald’s. Walmart. These brands are etched in our minds with their rich history and iconic imprint in business and society. Branding is all around us. Branding can be experienced...

Master Manipulators

By: Ashleigh Hotz

Brand is personality; it’s human; it leaves an impression; it’s a voice calling out in the market wilderness longing to build awareness, but most of all, brand is perception. You...

Why Marketing Should Leave Their Desks & Talk to their Sales Team

By: Michelle Philippon

Like any creative, I can come up with a theme, topic, or slogan off the top of my head. Going with my gut, following my intuition, and trying something new...

Are You a Party Legend or a Party Pooper? – Laying the Groundwork for Brand Visibility

By: Ashleigh Hotz

When you look at the accomplishments of man and how far we’ve come in the ways of technology, it’s pretty astounding. Just look at our advancements in human communication. In...

15 Photography Hacks to MacGyver Your Way to Beautiful Images

By: Ryan Miller

Studio photography is just as much about engineering ridiculous ways to make the impossible look effortlessly possible as it is your skill behind the lens. Below are some cheap solutions...

Follow These 8 Sales and Marketing Blogs, and Your Life Will Never be the Same

By: Michelle Philippon

In the uber fast-paced world of sales and marketing, things change so quickly that knowledge can’t remain static. You can’t just rely on business classes you took in college; you...

On the Importance of Language in the Sales Process

By: Michelle Philippon

Besides their tenaciousness, their green homeland, and their spirits, the Irish are also known for their love of language. Think of some of the greatest writers of the past few...

20+ Free Marketing Tools & Resources to Boost Your Marketing This Year

By: Michelle Philippon

They say the best things in life are free. With marketing, the best programs and systems out there may not always be free, but there are certainly many different free...