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4 Personal & Professional Lessons I Learned from Marathon Training

4 Personal & Professional Lessons I Learned from Marathon Training

By: Elizabeth Tapyrik
If you would have told me five years ago that I would be running marathons, I would have laughed.  I could barely get through a mile jog without being completely...


How to Consistently Have Good Timing in Sales

By: Jason Rager

I’m sure you’ve heard the phrase “location, location, location,” but I’d like to take a look at the sales equivalent: “timing, timing, timing.” As a salesperson, my favorite thing to...

Why You Should Consider Using an Outside Resource During an Economic Recession

By: Michelle Philippon

Back when I was a senior in college, I thought I’d graduate with the world as my oyster. But then I graduated, and the economy imploded. That’s right, folks: I...

Choosing the Right Technology for Your Marketing Team

By: Ryan Miller

Let’s talk about what it means to be efficient as a creative professional for a minute. Efficiency is the ability to achieve maximum production with minimal wasted effort and energy...

Integrity in Sales

By: Sarah Salatin

Recently, I came across a post on LinkedIn advising sales professionals to meet their quotas by railroading their customers into closing deals prematurely. I strongly disagreed with this questionable business...

3 Reasons Why Company Core Values Matter

By: Michelle Philippon

Core values are far more than just short statements or nice-sounding words that make your company look good. When articulated clearly, shared widely, and exemplified by the majority (if not...

COACT Associates to Exhibit at Midstory Gala “A City in Transit” in August 2019

By: Michelle Philippon

On August 3, 2019, COACT Associates will be exhibiting at a local gala entitled “A City in Transit” at the downtown train station in Toledo, Ohio.   Hosted by the...

To Become a Diamond, You Must Go Through Fire

By: Michelle Philippon

“A diamond doesn’t start out polished and shining. It once was nothing special, but with enough pressure and time, becomes spectacular.” – Solange nicole How are diamonds made? According to...

How to Convert Your Summer Sales “Slump” into 4th Quarter Success

By: Jason Rager

I’ve recently been hearing a lot of clients and prospects talking about how their prospects and customers “don’t make decisions in the summer” or how “summer is our slow time.”...

4 Fun Ways to Welcome a New Employee to Your Organization

By: Michelle Philippon

How do you make a new employee feel welcome on their first day? Although the entire employee onboarding process is important, first impressions can set the stage for how a...

5 Ways to Get Your Employees Engaged in Your Company’s Social Media

By: Anna Wagenhauser

Social media marketing may seem overwhelming, especially if your business has been operating for years without the help of Facebook, LinkedIn, and Instagram. But in today’s day and age, generating...